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Pre-Receival Advice (PRA) is an informal communication between exporters and stevedores in which the former provides details about the containers to be shipped and the latter responds with cargo acceptance. The PRA can take place either online or offline, depending on the logistics company's preference. In some cases, the PRA may be conducted via email or phone call. The PRA is an important part of the container shipping process because it allows both parties to learn more about each other and clarify their expectations before shipping starts. It also helps prevent misunderstandings that can lead to problems during shipping. It has been suggested that pre-receival advice as a system of communication is less efficient than other communication systems, but it is still important as it can help ensure that all parties are aware of established commitment deadlines, penalties for late arrival and losses, etc. Transporting goods by sea makes it essential to co-ordinate with all parties

After booking freight space on a vessel, what’s the next big thing an export should be worried about? One of the common answers is to ensure that the consignment arrives on time at the cargo terminal for loading. For this, it is important that there is sound communication between exporters and stevedores. Unfortunately, many exporters tend to ignore this small but significant aspect of hassle-free shipping. So, is it indeed a humungous task to obtain cargo clearance from a terminal operator? What can possibly go wrong and how to avoid it from happening? Here’s a discussion to help you understand. Importance of Pre-receival Advice The exchange of messages between an exporter and a stevedore is called  pre-receival advice (PRA) . As soon as a consignment is ready for dispatch to the port, the exporter would send PRA to the stevedore, requesting cargo clearance. The PRA contains vital information about the consignment, including details about goods, containers, freight booking, and so on.